Athleta Artist Collab

My Role: Art Manager for Seasonal Artist Collaboration
Project Description:
    Select an artist and reach out with merchandising partner
    Create Art Direction pulling artist’s signature style with brand right images and message
    Work with Artist on color and design edits
    Present out to teams and leadership
    Set up the art for production at mills

  Summer 21    Morgan Harper Nichols

  Fall 21    Melissa Koby

  Holiday 21    Lindsay Adams